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Walmart Celebrates Star Wars Day 2017 With Exclusives and New Items

The Force remains strong with Walmart this May 4th! The retailer has a smuggler’s bounty of great exclusives and new items to celebrate the...

SWC2017: LEGO Booth

Presenting photos from the LEGO booth! Star Wars Celebration 2017 » LEGO
LSW CELEBRATION Exclusive

LEGO Star Wars Celebration Exclusive Photos

To celebrate the 40th anniversary of the Star Wars saga, Star Wars Celebration attendees will have the chance to enter a raffle to purchase...
LEGO

Star Wars Celebration LEGO Exclusives Lottery

LEGO is coming to Star Wars Celebration Orlando! LEGO will be bringing several exclusive collectibles to the Show Floor and you could go home with...
Toy Fair 2017

TOY FAIR 2017: LEGO Photo Coverage

Toy Fair 2017 LEGO Photo Coverage has been added. View them in our LEGO Photo Gallery.
Toy Fair 2017

TOY FAIR 2017: LEGO Systems, Inc. Unveils Hundreds of Building Sets and Complimentary Digital...

NORTH AMERICAN INTERNATIONAL TOY FAIR, LEGO Systems, Inc. celebrates the intersection of classic construction play with digital experiences to accelerate imagination as it unveils more...

Target Star Wars Black Friday Deals

Take a look at Target’s Black Friday Star Wars deals. Can’t wait to shop and save? Top deals in Target’s Black Friday Circular include Doorbuster deals...

STAR WARS SUPERFAN-CREATED #GOROGUE VIDEO SERIES CONCLUDES

Written, directed and produced by a team of Star Wars superfans, the final installment of the stop motion Go Rogue YouTube series will debut...

Meet the Stars of the Season: Target Reveals Our Top Toys for 2016

Target revealed its 2016 Top Toys List, featuring only the hottest and most-coveted toys of the holiday season for all ages, from the littlest...

REBELLING WITH STOP-MOTION: Q&A WITH THE CREATORS OF GO ROGUE VIDEOS

Go Rogue: Chapter 1, the first installment of a video series made by fans and creative network Tongal, features the debut of many new Rogue One toys. It...

Meet Lego’s New ‘Star Wars’ Toys for ‘Rogue One’

Rogue One: A Star Wars Story doesn’t hit theaters until Dec. 16, but the marketing push begins now. And that’s good news for brick buffs...

Amazon Launches New Star Wars Story Toys Landing Page

Amazon has a dedicated Star Wars landing page where there are a number of new items listed including Rogue One toys. Check it out at Amazon.com

LEGO Star Wars Rogue One Toys Revealed

This week, Lucasfilm, Disney and the various Star Wars licensees released details of all the Rogue One: A Star Wars Story toys to expect...

Star Wars Superfans #GoRogue to Reveal New Toy Line

A team of Star Wars superfans today revealed the new toy line for the highly anticipated “Rogue One: A Star Wars Story” movie via a series of fan-made...

Sneak Peek: Bring ‘Rogue One’ toys home next month

Star Wars fans, get ready to go rogue on your local toy shelves. Just like every other movie in the long-running sci-fi saga, the release...

C-3PO’s Red Arm Origin Revealed in LEGO Star Wars: The Force Awakens Level Pack

Warner Bros. Interactive Entertainment, TT Games, The LEGO Group and Lucasfilm have released a new piece of DLC for LEGO Star Wars: The Force...

LEGO Star Wars: The Force Awakens Video Game Trailer

LEGO reveals new trailer from their upcoming STAR WARS: THE FORCE AWAKENS video game at E3! [youtube https://www.youtube.com/watch?v=13UyQre0qd4]

NEW OFFICIAL Trailer Available for “LEGO Star Wars: The Freemaker Adventures”

Introducing new heroes and villains to the LEGO Star Wars universe, the animated television series "LEGO Star Wars: The Freemaker Adventures" will premiere MONDAY,...

“LEGO STAR WARS: THE FREEMAKER ADVENTURES” PREMIERES MONDAY, JUNE 20 ON DISNEY XD

Introducing new heroes and villains to the LEGO Star Wars universe, the animated television series "LEGO Star Wars: The Freemaker Adventures" will premiere MONDAY,...

LEGO Releases Rogue One Image

The image recreates the initial cast photo, featuring LEGO-fied versions of Jyn Erso and her Rebel crew. Released on the official LEGO Facebook page, this...

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